The consultant, Larry Rickel, encouraged us to rethink our "brand"...the brand not being just a slogan and look, but an emotional connection by which the viewer/reader associates your overall product. Reading back over this blog and looking over my social media contributions over the last couple of years, it all feels random and disjointed. Then again, my life have been rather random and disjointed.
I really enjoy social media, for the most part. Some days it's annoying, even frustrating, but most days it's a great way to communicate with friends and loved ones, receive news, and for entertainment. When it comes to using social media, we learned that it's all about interaction, not just presentation. One of the main ways to encourage interaction, especially on Twitter and Facebook, is to tag people within a post or tweet. So, I'm going to start doing that. If it starts to annoy you, please let me know and I'll stop.
In case you want to follow/friend me in my various social mediums, here are the links:
Facebook Twitter Goodreads Google+ LinkedIn
Anyway, I have no answers right now...other than that I need to do something to create a more cohesive message. Stay tuned.
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On a side note...
I'm currently reading A Moveable Feast by Earnest Hemingway (Wikipedia). It's a memoir of his time in Paris in the 1920's, but that's not as important as the little nuggets of advice he offers, mostly unintentionally, on writing. One thing suggested is to write in a journal everyday, so it's something I'm going to try for a while to see if my style can improve. I'll keep you all informed...